Web Design · Healthcare

MedFirst Clinic: 245% Online Bookings with New Website

Transforming a multi-specialty private healthcare provider from call-only booking to a modern, patient-centric digital experience with integrated online appointment scheduling.

245%

Online Bookings

-38%

Call Volume

92%

Mobile Traffic

The Challenge

MedFirst Clinic is a multi-specialty private healthcare provider. Old site was difficult to navigate, not mobile-friendly, and offered no online booking—forcing patients to call during business hours.

Outdated Design & Navigation

Outdated design with patient-centric information architecture lacking—difficult for patients to find services and specialists.

Overwhelmed Front Desk

Front desk overwhelmed with booking calls. Zero online booking meant patients could only schedule during business hours.

Losing Patients to Competitors

Patients frequently chose competitors with better digital experiences and 24/7 online booking.

Key Metrics Before Our Intervention

0Online Bookings
100%Call-Only Booking
NoMobile Optimization
HighFront Desk Load

Our Strategic Approach

We built a patient-centric website with accessibility and compliance at the core.

Patient-Centric IA

Patient-centric information architecture and navigation designed for healthcare—easy to find services, specialists, and locations.

Online Booking System

Integrated online appointment booking system allowing patients to schedule 24/7, reducing call volume and improving patient satisfaction.

Accessible & Secure

Accessible, WCAG-compliant design for healthcare, with fast, secure hosting and HIPAA-conscious practices.

Exceptional Results Delivered

Within 5 months, MedFirst transformed its patient acquisition and front desk operations.

245%

Online Bookings

Appointments via new system

-38%

Call Volume

Reduction in booking calls

92%

Mobile Traffic

Fully optimized experience

WCAG 2.1

AA Compliant

Accessibility standards met

Client Testimonial

"The new website and online booking system have been a game-changer. We've seen 245% increase in online bookings and our front desk is no longer overwhelmed. Patients love being able to book at any time. dmhut understood healthcare compliance from day one."

Operations Director, MedFirst Clinic